Amazon Big Data Case Study

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Leveraging its growing brand recognition among consumers, TRX has begun expanding their B2C revenue stream. The Company believes this to be their largest growth opportunity. E-Commerce – 5.9% CAGR TRX’s website, which receives approximately 6.5 million visits annually, was updated in 2012 to include a full-service sales platform allowing direct sale to the consumer. In November 2016, a mobile TRX website was launched.

As the leader of America retailer industry, it has been the trend of customers shopping. The company’s name become popular among customers and presence of Costco is stronger than others. For example, they are trying to expand their digital presence (Puget Sound Business Journal, 2014). Expansive supply chain: This aspect will express the ability to relate with firms, it will expand the scale of business.

Carney & Deb absolutely have an ethical obligation to their clients to respect this information. This information is entrusted to them by their clients and they are willingly giving them important life changing information. Carney & Deb have been hired to do a service and that is what they should do with standards set forth with values and integrity. The steps they should start with are by having a strong electronic security dashboard and keep up to date on their licensing. They need to make sure they don 't run out their subscriptions and run virus scans on schedule each night while they aren 't using their devices.

This is a form of invasion of their privacy, and a serious issue in which there are no

• Big companies are using predictive analytics. For example open your Amazon site and take a look around the site. A huge percentage of the screen is devoted to “recommended” products, and each recommendation area is a slightly different predictive algorithm based on different data.

Also, if the customer likes the book, he or she might come back to buy a similar one. Another way Amazon takes advantage of the Long Tail is by selling rare books that no traditional bookstore has, making huge profits from this: 57% of the profit comes from selling these rare types of books [8]. A third advantage from exploiting the Long Tail is the Amazon Associates branch. Amazon has a lot of products, not only books and it can’t predict where or how to advertise, so a system was created that allows anyone to become an associate, post an Amazon University of Bristol - Algorithmic and Economic Aspects of the Internet Page 3 of 6ad and if a sale is made, the associate takes 4% of the sale [9]. B. Movie industry – Netflix Netflix has only 30% of its movie database consisting of new releases [10].

Amazon has achieved many milestones from starting in the founder’s garage in 1994 to the growth in revenue to US$147.8 million in 1997 and then to the revenue growth of US$177.866 billion in 2017 (Amazon, 2018a, Amazon, 2018b and Jurevicius, 2018). These milestones were achieved through tenacious focused strategies of meeting their customers’ needs and wants. These strategies have maintained and expanded their customer base locally and internationally and have increased its market shares and profit over the last two decades. In addition, projection for the company’s growth and expansion for the next three to five years looks positive as it predicted to grow at the same rate with its expansion internationally and continued focused in satisfying consumers’ wants (Amazon, 2018a). Although, some factors such as governmental policies, legal issues and natural disasters could pose a threat to Amazon’s growth plans, the management team led by the founder and Chief Executive Officer (CEO) are working on mitigating the risk (Amazon, 2018a).

A famous saying goes, ‘It 's never too old to learn.’ Since we entered the 21st century, the world changed very quickly; sometimes we cannot keep up with the high tech innovations. One of the most important thing is to transfer the difficult information into common sense, which is very easy to understand. Big Data is a term that refers to collecting all the information from human being, so it 's more intelligent than humans, and of course it isi helpful to us because we do not need to do the research and analysis, Big Data has more experience and methods, even the human thinking, and this the reason why the AlphaGo can easily beat the world champion. We cannot simply look at the computer as a machine, they are independent or part of us.

Tasting Success Article Page 95 Discussion Questions Question 1 Which decisions in this story could be considered unstructured problems? And structured problems? Structured problem Can be defined as a straightforward, familiar and easily defined issue, and it is easily solved by the eight step-by-step process Identify a Problem, Identify Decision Criteria, Allocate Weights to the Criteria, Develop Alternatives, Analyze Alternatives, Select an Alternative, Implement the Alternative and Evaluating Decision Effectiveness. The issue as described in the article is the orange juice production and it is considered as a structured problem, and the way it is produced, its mechanism is responsible for the production as it is based on Coca-Cola’s mixture

Big data can analyze your completion and provide a picture of what they are doing in areas like product release, price changes, and location targeting. Big data can analyze customer trends in real time and can look at many areas including advertisements,

Karen(2010) explains that, ignoring privacy policies can not only be explained as unethical but also cunning and

This also shows how the competition among the retailers is constantly getting very tough. If a retailer does not have a competitive advantage over the other it makes is hard for them to survive in the cut throat retail industry. And while these companies compete, many customers are getting snatched up by the internet marketers, where the operating and other cost are much lesser. Furthermore, even though the retail industry has been recovering from the recessions in 2008 for it to make a full turn around it will need the economy to become even stronger especially in terms of job growth and interest rates. The economy in general will have to become healthy again and recover more before the retail sector can rebound fully.

Amazon’s culture is based on employees’ competiveness, hard work and innovation. This corporate culture however brings a really stressful environment among the organization. For the past years, the company lessened the impact of a negative culture whereas the financial reports as well as the innovation were reported as the most important things. Nevertheless, organizational culture is nowadays becoming really important. It was for example seen in the Harvard Business Review when the CEO of Amazon went from one of the top ranked CEO in 2014 to the 87th position in only twelve months.

How Is Healthcare Sector Leveraging Big Data Technologies? The global population of human beings has been roughly estimated to have touched the figure of 7 billion by now. Also, the last two decades have seen a very high surge in the world getting digitally connected in an amazing way – thanks to the rapid penetration of computers, the Internet and finally the mobile phone internet access that has now brought even the remotest areas of third world nations and most advanced regions of developed nations on the same platform.