Informative Speech On Mediums

With the exciting music, good looks/amiability of the cast, and the vivid footage, commercials appeal to the viewer, often times more than the actual shows (Postman 87). Commercial times average about 15-20 seconds and the times rarely go above 30-60 seconds (Postman 130). Quick images and short messages stimulate the mind and people begin to accept what they are seeing as the right (and best) choice (Postman 131). Commercials are about appealing to the audience, not advertising the product (Postman 128). Showing images of cute kittens, motivated runners, and yummy food excite the viewer, causing them to believe ideas (mythical or realistic) and force people to buy without thinking.

First, because they may feel attacked and invaded by the ad. Second, because most of the time the smokers already know how harmful cigarettes can be but they do not care and they are already tired of see those anti-smoking

However, advertising has only been a major component of the American business scene for the past hundred years. It was during this time in the 1920s that the ad industry saw a major boom that launched it into prominence on the American stage as a crucial part of

Advertisements are displayed differently around the world, no equality in brands, and brainwashing humans. There are distinct types of commercial depending where you live. It depends on the culture and their needs. For instance, Taco Bell 's advertisements in the United States compare to the

Unit 30 – Advertisement Production for Television I will research the various structures and techniques used in TV advertisement production. The aim is to try and understand the impacts of each structure and technique on the audience. I will also be aiming to understand how the structures and techniques used in the advert represent the brand and company. Many brands use celebrities as the “face of the brand.”

People today spend up to 319.2 minutes on television everyday! The television has dramatically changed since its invention in the 1920's, the first commercials were aired in 1940, and the television has played a pivotal role in human society. In the earlier years, the television was characterized by their tiny screens, black and white images, and turn-dial knobs. Television was simply the next logical step beyond the radio.

Its aim is to delivering some value to the customers so they purchase or sell goods and/or services. Advertising, however is one of many tools used in marketing to reach and inform consumers. Of the four P’s in the marketing mix, advertising falls under ‘promotion’. Some other marketing tools are public relations, sales promotions, directing marketing and personal selling. There are various types of advertisements, among them political, public service, retail and directory.

Over the past twenty years, the amount at which advertisers are advertising to children is astonishing. Advertising directed towards children has estimated at over 15 million annually that’s almost three times more than what it was 26 years ago! Toy companies, fast food places, and retail stores are very eager to target children-maybe even a little too eager. Advertisers are consciously targeting children. Most advertisers are targeting children because they're easier to get hooked on a product.

Advertising is a form of propaganda that plays a huge role in society and is readily apparent to anyone who watches television, listens to the radio, reads newspapers, uses the internet, or looks at a billboard on the streets and buses. The effects of advertising begin the moment a child asks for a new toy seen on TV or a middle aged man decides he needs that new car. It is negatively impacting our society. To begin, the companies which make advertisements know who to aim their ads at and how to emotionally connect their product with a viewer. For example, “Studies conducted for Seventeen magazine have shown that 29 percent of adult women still buy the brand of coffee they preferred as a teenager, and 41 percent buy the same brand of mascara”

During the 1980s, the focus on consumers skyrocketed. This was mostly due to the fact that amount of consumption was increasing. American people were buying homes and products. This was mainly related to the state of the economy in the 80s relying upon consumers to purchase to keep the economy booming. Since the amount consumers purchased was so important, considering Reagan cut taxes in order to increase spending, advertising was more prominent than ever before.

We, as a species have a hard time admitting when we are wrong. How do you live with something that has no cure? Sure, they have medication and counseling that can help subdue the problem for a short time being, but, it’s always there, haunting the corners of your mind. Attention Deficit Disorder, or ADD is a somewhat commonly known. People sort of know what it is, but that doesn’t mean that they completely understand what it is.

A. Attention getter: Everybody use social media these days like twitter, Facebook, snapchat and instagram. But the majority of these people do not know the risks of it. B. Audience Relevance: In the article on The Windows Club written by Arun Kumar in April 29, 2014, he tells us that over posting things in our profiles is very dangerous because people can use what you post to hurt you.

I. Introduction A. Attention-getter: Did you know that origami, the art of paper folding, has been practiced for centuries and holds cultural significance in many countries? B. Relevance: Origami is not only a beautiful art form but also a calming and creative hobby that anyone can enjoy. C. Thesis statement: Today, I will guide you through the process of creating a paper crane, one of the most iconic and symbolic origami designs, providing you with the skills to embark on your own origami journey.

We all use it. Whether it is a text to your significant other, a hard work day on the job, a quick drive to the store, even something as simple as going to church, no matter where we are we always seem to be using technology. Technology is a growing issue with each passing day and even though there are positive effects it also has its negative side. It affects the things we do such as communication and playing, but most importantly affects our brain with our daily thought process. Today, Im going to inform you on how technology has affected you and your daily lifestyle habits.

However, choosing the appropriate technology is essential to the success of the advertising industry because different markets prefer different ways of conveying information. The use of applications in phones or e-commerce to order goods and services all over the world may be appropriate to a certain market, but media may be appropriate to an illiterate market (Porter, 1998). The development of smart phones is also an added advantage to the development of marketing activities in the advertising industries. For instance, in Singapore China the Taxi industry uses the application in the smart phones to access the consumers. Although the media are one of the appropriate medium to convey the adverts to the consumers,