The Extraordinary Science Of Addictive Junk Food Summary

He writes that advertisers collect data on children using many means such as conducting surveys, organizing focus groups, creating clubs, and requesting information from young consumers through the internet. He believes that due to the abundance of children watching television, more advertisements are being broadcasted on children’s cable networks. For his final topic, Schlosser identifies the cross-promotions between fast-food companies and other industries. As stated by Schlosser, a considerable amount of the fast-food industry has collaborated with leading manufactures, sports leagues, and Hollywood studios. For an example, he uses the global marketing agreement shared by Disney and Kroc’s corporations, believing that the integration of two large brands is beneficial to the sales and profit of both companies involved.

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When the audience reads about this they begin to wonder if that statistic specifically refers to them and if there is a problem with eating that amount per year. Eric further informs his audience that the reason McDonalds fries taste so good is from the natural and artificial flavorings added to fries, and most of the processed food in America. He also includes how much revenue the American flavor industries make a year and how many new products they introduce and points out the companies and movements that petitioned for clearer labeling on food products that contain these

The fast-food experiment is one-sided and not a wide enough study, as there is only one individual/restaurant involved. In addition, every person is different in how his or her body processes food. Thus, for some individuals like Spurlock, by ingesting too many calories per day the inevitable result is weight gain. Yet, Don Gorske’s cholesterol remained at 140 after years of eating Big Macs (totaling 19,852) proving a similar stance in the opposing direction. Therefore, Spurlock’s findings for his one-sided experiment were too exaggerated and not scalable to the general population.

With that being said, most restaurants and grocery stores are declining industrialized foods, giving the name, “food-like substances.” Freedman feels that it is not a realistic way to stop this obesity epidemic by trying to persuade people into completely changing their habits of eating. Instead, Freedman believes that incorporating better ingredients in processed foods will

After the scandal occurred in 2002, Stewart tried to defend her reputation and her case on a segment from the Morning Show of CBS with additional statements that her spokeswoman, Susan Magrino, gave in her place (O’Rourke, 2004). After the initial attempts that she gave to defend herself, the only public or press coverage from the following year only came from The New Yorker magazine article written by Jeffrey Toobin from his lunch interview with Stewart (O’Rourke, 2004). Ten days after the incident, she resigned from the board of directors of MSLO while retaining the title of founding director of editorials, where she could still give advice for design and development of products (O’Rourke, 2004). The MSLO Company relied on the image of Martha Stewart for the sole source of the equity of their brand of products and ventures and that represent the main problem with the incident occurring and effecting the business (Argenti & Druckenmiller, 2004). If other companies that did not have the image of the company resting on an individual’s reputation had the same occurrence from a CEO or business leader, the brand equity would not have as much of a probability to suffer.

Adbusters are known for culture jamming big brands to illustrate politics and satirical views of well-known companies. One of the companies to use as the best example is McDonald’s, which is often targeted by Adbusters and other culture jamming artists for their “toxic” and unhealthy food. This particular image, called The Special Ingredients, that Adbusters jams, is a painting of McDonald’s food, however, instead if having its signature, golden arc on the container of the fries, the artist replaces it with a biohazard symbol. This small symbol indicates two main issues; the unhealthiness of McDonald’s product, and the possibility of their food containing toxins.

He then continues with data regarding how society views fats evil while they are nourishing to the

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Though Chick-fil-a most likely did not actually interview or construct research comparing office party catering and attendee satisfaction, tempting the reader to believe they did improves their ethos. Research is the most common way to prove legitimacy. With such a high percentage, the viewer assumes substantial improvement with Chick-fil-a catering. Yet, the percentage does not equal one-hundred percentage. Perfect often reads fake.

The author's other purpose is to convince readers that the McDonald's foods are unhealthy or cause obesity. For example, the author

As an unhappy parent of an 8th grader, I am currently writing to you in order to express my own concern regarding the increasing rates of childhood obesity and diabetes as well as the sale of junk food in public schools located in Connecticut. Since my child has started to attend middle school he has gained 10 kilograms of weight, which is to me, completely unacceptable. I certainly believe that one of the reasons to him getting so obese in a matter of 2 years is due to schools selling and advertising inappropriate food for children during the school day. Recently, I have read an article titled “The Junk Food Lobby Wins Again,” and let me share with you some information I have gleaned from it: according to this article, the issue regarding the sale of junk food in schools across the USA is

The goal of the company is to discover what foods included in media (books and films) could be acceptable for public use. In this odd review called "Gut Reaction: The Enteric Terrors of Washington Irving", he criticizes Washington Irving’s works as a “sin” to food, from his poor portrayal of food to Ichabod Crane being a gluttonous for the wrong reasons. In Irving’s first known novel, “Diedrich Knickerbocker’s History of New York”, as Irving encourages people from around the world to visit New York for its beauty, he depicts the food of New York as a delicacy that puts other countries to shame. Kaufman, however, calls this action a “yankee action”, as Yankees enjoy to make pranks to fool people, meaning that Irving foolishly said that food in New York was the best in the world, even though higher and more expensive countries and empires had more delicious food than New York alone. Another example Kaufman talks about while describing Irving’s incorrect message of food is how Ichabod Crane from The Legend of Sleepy Hollow is actually a glutton for food.

The easy access, affordable, and delicious part of junk food becomes one of the leading causes of obesity in many countries. In my point of view, the food manufacturer company should be banned from advertising on different products of junk food. The government should be able to impose certain rules and regulations regarding the children’s right to eat healthy balanced diet food. Junk food manufacturer should not use children for advertisement because they are not at the appropriate age to distinguish between right and wrong. It is necessary to give education about junk food at home as well as in school premises about negative impacts on health.

Food should be safely consumed without unnecessary thoughts of fear or regret within the individuals, however companies relentlessly target consumers by chemically modifying food to increase profit. One must not feel the need to worry about lethal products or ingredients that are present within purchased food. The manipulation of the consumer by major food companies presents a major issue that requires a quick solution in order to improve health within America. Many within America suffer from addiction to many food products. The constant craving and consumption of these goods leads to the accumulation of disease and can cause drastic weight gain.